Everyone’s favorite non-denominational shopping holiday has arrived, again. A second Amazon Prime Day (technically called Prime Big Deals Days) will be held on October 8-9, and even with Black Friday just around the corner, we’re sure to see some excellent prices on Apple gear. The deals will be coming and going quickly, so be sure to bookmark this page so you can keep checking on the latest prices.
If you are hoping to find some Apple products on sale on Amazon this Prime Day then look no further. In fact the deals have already started: Here are the best deals on Apple products we’ve found so far on iPads, Apple Watches, Macs, and everything else Apple sells, along with some tips for getting the best bargains:
How to get Prime Day discounts
Some of these discounts are available to everyone, but many items in the Amazon Prime Day Sale are only open to Prime members, so you’ll need to sign in with an active membership to purchase one of the deals. Prime memberships cost $139 / £95 / AUD$59 annually, or $14.99 / £8.99 / AUD$6.99 every month. New users can sign up for a 30-day free trial that can be canceled at any time during the trial window. You’ll also get free one or two-day delivery and access to Amazon Prime Video and all that content.
The products picked here are all chosen by our editors, who have decades of experience with Apple devices. We’ve reviewed everything we recommend and we won’t tell you to buy something that’s not an actual deal. The products below are all at or near all-time lows, and we’ve selected what we think is the best configuration for each product type. We know Apple is expensive, so we’ve chosen products at prices we would be willing to pay, so you can trust that our recommendations will steer you in the right direction—and save you big bucks.
One tip: When you click on a good deal—even if it’s from a Macworld page—check that the product isn’t redirected to a refurbished model and that the current manufacturer’s price is listed, as that can make the price drop look a lot better than it is. And if a product here is sold out, we recommend checking back periodically as Amazon has been known to restock Prime Day deals throughout the sale.
Prime Big Deals Days AirPods deals
With Apple revamping the AirPods range in September 2024–with the introduction of the AirPods 4 and new colors and USB-C for the AirPods Max–we can expect to see some discounts on the older, now discontinued, models over Prime Day. Here’s what they cost right now at Amazon. To see if other resellers are offering better deals take a look at our Best AirPods deals roundup.
U.S. AirPods Prime Day deals
In the U.S. we are already seeing discounts on the new AirPods 4 at Amazon.
- AirPods Pro 2 (USB-C case): $199 ($50 off, MSRP $249)
- AirPods 4: $119 ($10 off, MSRP $129)
- AirPods 4 with ANC: $179 (No discount, MSRP $179)
- AirPods Max (USB-C): $536 ($13 off, MSRP $549)
- AirPods (3rd gen, wired case): $130 ($39 off, MSRP was $169 DISCONTINUED)
- AirPods Max (Lightning): $459 ($90 off, MSRP was $549 DISCONTINUED)
U.K. AirPods Prime Day deals
During Prime Day in July, Amazon U.K. offered some small discounts on the AirPods range. Right now on Amazon, the discounts aren’t great.
- AirPods Pro (2nd generation) with MagSafe, USB-C: £229 (were £179 last Prime Day, RRP £229)
- AirPods (3rd generation) with Lightning Charging Case: £149 (were £129 last Prime Day, RRP was £169 DISCONTINUED)
- AirPods (3rd generation) with MagSafe Charging Case: £159 (were £139 last Prime Day, RRP was £179 DISCONTINUED)
- AirPods with wired Charging Case (2nd generation): £109 (were £95 last Prime Day, RRP was £129 DISCONTINUED)
- AirPods Max (2020 models): £499 (were £426.55 last Prime Day, RRP was £499 DISCONTINUED)
See: Best Amazon Prime Day AirPods deals.
Foundry
Prime Day iPhone deals
If you’re in the U.S., Amazon is not the place to go to buy a new iPhone, however, in other countries, including the U.K., you will find the latest iPhones at Amazon at lower prices.
The new iPhone 16 hasn’t been here long so don’t expect big discounts on those iPhones, but we may see cut-price iPhone 15 and older models. Just check that Amazon displays the current Apple price for the older iPhones as Apple recently dropped the prices on these models.
- iPhone 15 (128GB): £681 (£18 off, RRP now £699 )
- iPhone 15 Plus (128GB): £799 (RRP now £799)
- iPhone 15 Pro (128GB): £899 (£100 off; RRP was £999 DISCONTINUED)
- iPhone 15 Pro Max (256GB): £1,099 (£100 off; RRP was £1,199 DISCONTINUED)
- iPhone 14 Plus (128 GB): £699 (RRP now £699)
- iPhone 14 Pro (256GB): £999 (RRP was £1,209 DISCONTINUED)
- iPhone 13 (128GB): £499 (RRP was £599 DISCONTINUED)
For more deals see our Best Amazon Prime Day iPhone deals.
To see if other resellers are offering better deals take a look at our Best iPhone deals roundup.
Prime Day iPad deals
We could see new iPad mini and iPad 11th generation models soon, in which case the Prime Day discounts on the existing models could be good. To see if other resellers are offering better deals take a look at our Best iPad deals roundup.
U.S. iPad Prime Day deals
- 10th-gen iPad (64 GB): $320 ($29 off, MSRP $349)
- iPad mini (64GB): $380 ($119 off, MSRP $499)
- 11-inch M2 iPad Air (128GB): $549 ($50 off, MSRP $599)
- 13-inch M2 iPad Air (128GB): $749 ($50 off, MSRP $799)
- 11-inch M4 iPad Pro (128GB): $949 ($50 off, MSRP $999)
- 11-inch M4 iPad Pro (512GB): $1,099 ($100 off, MSRP $1,199)
- 13-inch M4 iPad Pro (128GB): $1,198 ($101 off, MSRP $1,299)
- 13-inch M4 iPad Pro (512GB): $1,399 ($100 off, MSRP $1,499)
U.K. iPad Prime Day deals
- 10th-gen iPad (64GB): £319 (£30 off, RRP £349)
- 10th gen iPad (256GB): £469 (£30 off, RRP £499)
- 6th-gen iPad mini: £469.97 (£29.03 off, RRP £499)
- 11-inch iPad Air (M2): £559.97 (£39.03 off, RRP £599)
- 13-inch iPad Air (M2): £749.97 (£49.03 off, RRP £799)
For more deals see our Best Amazon Prime Day iPad deals.
Apple
Prime Day Apple Watch deals
Apple has discontinued the Apple Watch Series 9 and introduced the Apple Watch Series 10, so there may be some good deals to be had on the older Watch this Prime Day.
U.S. Apple Watch Prime Day deals
- Apple Watch Series 10 (42mm): $386 ($13 off, MSRP $399)
- Apple Watch Series 10 (46mm): $413 ($16 off, MSRP $429)
- Apple Watch SE 2 (40mm): $189 ($60 off, MSRP $249)
- Apple Watch SE 2 (44mm): $229 ($50 off, MSRP $279)
- Apple Watch Ultra 2: $759 ($30 off, MSRP $799)
- Apple Watch Series 9 (41mm): $299 ($100 off, MSRP was $399 DISCONTINUED)
- Apple Watch Series 9 (45mm): $329 ($100 off, MSRP was $429 DISCONTINUED)
U.K. Apple Watch Prime Day deals
- Apple Watch Series 9, 45mm, GPS £379 (£50 off, RRP was £429 DISCONTINUED)
- Apple Watch Ultra 2 [GPS + Cellular 49mm]: £769 (£30 off, RRP £799)
- Apple Watch SE (2022): £209, £10 off, RRP £219)
For more deals see our Best Amazon Prime Day Apple Watch deals.
Apple
Prime Day MacBook deals
There may be a new MacBook Pro with M4 coming, but that could also mean big discounts on the M3 models.
U.S. MacBook Prime Day deals
- M2 13-inch MacBook Air, 256GB: $849 ($150 off, MSRP $999)
- M3 13-inch MacBook Air, 256GB: $999 ($100 off, MSRP $1,099)
- M3 13-inch MacBook Air, 512GB: $1,199 ($100 off with coupon, MSRP $1,299)
- M3 15-inch MacBook Air, 256GB: $1,149 ($150 off, MSRP $1,299)
- M3 15-inch MacBook Air, 512GB: $1,299 ($200 off, MSRP $1,499)
- M3 14-inch MacBook Pro, 512GB: $1,299 ($300 off, MSRP $1,599)
- M3 Max 14-inch MacBook Pro, 1TB: $2,899 ($300 off, MSRP $3,199)
- M3 Max 16-inch MacBook Pro, 48GB RAM, 1TB: $3,499 ($500 off, MSRP $3,999)
U.K. MacBook Prime Day deals
- M2 13-inch MacBook Air, 256GB: £899 (£100 off, RRP £999)
- M3 13-inch MacBook Air, M3 (8-core GPU, 8GB RAM, 256GB) £999 (£100 off, RRP £1,099)
- M3 15-inch MacBook Air, 256GB: £1,159.97 (£139 off, RRP £1,299)
- M3 15-inch MacBook Air, 512GB: £1,317 (£182 off, RRP £1,499)
- 14-inch MacBook Pro with M3 (8-core CPU, 10-core GPU), 8GB RAM, 512GB SSD: £1,570 (£129 off, RRP £1,699)
- 14-inch MacBook Pro with M3 (8-core CPU, 10-core GPU), 8GB RAM, 1TB SSD: £1,599.97 (£250 off, RRP £1,899)
- 14-inch MacBook Pro with M3 Pro (11-core CPU, 14-core GPU), 18GB RAM, 512GB SSD: £1,899 (£200 off, RRP £2,099)
- 14-inch MacBook Pro with M3 Pro (12-core CPU, 18-core GPU), 18GB RAM, 1TB SSD: £2,230 (£269 off, RRP £2,499)
- 16-inch MacBook Pro with M3 Pro (12-core CPU, 18-core GPU), 18GB RAM, 512GB SSD: £2,339.97 (£259 off, RRP £2,599)
For more deals see our Best Amazon Prime Day MacBook Air and MacBook Pro deals. Also, have a look at our best MacBook Pro deals and Best MacBook Air deals to see if there are better prices elsewhere.
Foundry
Prime Day Mac deals
October could bring new Mac mini models (at last!) in which case we could see some decent discounts on the older models as Amazon shifts the old stock.
U.S. Mac Prime Day deals
- M2 Mac mini, 256GB: $499 ($100 off with coupon, MSRP $599)
- M2 Mac mini, 512GB: $690 ($109 off with coupon, MSRP $799)
- M2 Pro Mac mini, 512GB: $1,150 ($149 off with coupon, MSRP $1,299)
- Apple Studio Display, $1,349 ($250 off, MSRP $1,599)
- M3 iMac, 8-core GPU, 256GB: $1,150 ($149 off after coupon, MSRP $1,299)
- M3 iMac, 10-core GPU, 256GB: $1,350 ($150 off after coupon, MSRP $1,499)
- M3 iMac, 10-core GPU, 512GB: $1,499 ($200 off, MSRP $1,699)
U.K. Mac Prime Day deals
- M2 Pro Mac mini, 512GB: £1,254.97 (£144 off, MSRP £1,399)
- M3 iMac, 8-core GPU, 256GB: £1,329 (£70 off, MSRP £1,399)
- M3 iMac, 10-core GPU, 512GB: £1,679 (£120 off, MSRP £1,799)
For more deals see: Best Amazon Prime Day Mac deals. Check other resellers at Best Mac mini deals and Best iMac deals.
Apple Accessories deals
U.S. Apple accessory Prime Day deals
- Magic Keyboard with Touch ID & Numeric keypad: $108.47 ($20.53 off, MSRP $129)
- Magic TrackPad: $110 ($19 off, MSRP $129
- Magic Mouse (black): $87 ($12 off, MSRP $99)
- Apple Pencil (1st gen): $89 ($10 off, MSRP $99)
- Apple Pencil (2nd gen): $90 ($39 off, MSRP $129)
- Apple Pencil (USB-C): $69 ($10 off, MSRP $79)
- Apple Pencil Pro: $116 ($13 off, MSRP $129)
- Apple MagSafe Charger (2m): $44 ($5 off, MSRP $49)
- AirTags 4-pack: $80 ($19 off, MSRP $99)
- AirTag: $25 ($4 off, MSRP $29)
U.K. Apple accessory Prime Day deals
- Magic Keyboard (for 12.9-inch iPad Pro – 5th generation): £349 (was £299 last Prime Day, RRP was £349)
- Magic Keyboard Folio for iPad (10th generation): £249 (was £204 last Prime Day, RRP £249)
- Magic Keyboard for iPad Pro 11-inch (1st-4th gen) and iPad Air (4th-5th generation): £281.97 (was £259 last Prime Day, RRP £299)
- Magic Keyboard with Numeric Keypad: £114.97 (was £95 last Prime Day, RRP £129)
- Magic Keyboard: £84.99 (was £75 last Prime Day, RRP £99)
- Magic Mouse (black): £84 (was £69 last Prime Day, RRP £99)
- Magic Mouse (white): £69.99 (was £55 last Prime Day, RRP £79)
- Magic USB-C Keyboard (for 12.9-inch iPad Pro – 3rd generation or later): £334.99 (was £299 last prime day, RRP £349)
- Apple Pencil (1st Generation): £95 (was £79 last Prime Day, RRP £99 )
- Apple Pencil (2nd Generation): £119 (was £94 last Prime Day, RRP £129)
- Apple Pencil (USB-C): Used stock only (was £64 last Prime Day, RRP £79)
- AirTag (4 pack): £94 (was £84 last Prime Day, RRP £119)
- Single AirTag £28 (£7 off, RRP £35)
See our Best Prime Day Apple accessories deals.
AMAZON PRIME DAY SALE: Live
See the best Prime Day offers right here, for Apple lovers and beyond — updated hourly. Check them out while stocks (and prices) last:
Prime Day 2024: More Apple bargains
For more Prime Big Deals Day coverage, check out our other Apple deal roundups:
- Best Amazon Prime Day AirPods deals
- Best Amazon Prime Day Apple Watch deals
- Best Amazon Prime Day iPad deals
- Best Amazon Prime Day MacBook Air and MacBook Pro deals
- Best Amazon Prime Day Mac deals
- Best Prime Day storage deals for Mac
- Best Prime Day Mac monitor and display deals
- Best Prime Day Apple accessories deals
- Best U.K. Apple Amazon Prime Day deals